Transcripts from my first Video Blog

When I walk into a business I notice everything ? from the clean tables to the friendly service, to the inviting atmosphere and then I go straight to what that business is doing to market themselves. Depending on the business I?ll grab a business card and or a menu and as I grab these items I will start to dissect their marketing because I?m always looking to see if there is a way I can help small businesses get more customers.

The old way of advertising and marketing are gone. Small and local businesses need us more than they know. There is a natural shift in where consumers are going for information and it?s not the phone book. The internet is the first stop for 94% of internet users when looking for information and 30% of those searches contained a city, state and zip code. You have to have a local business listing if you want to stay competitive, but more importantly if you want people to find you and your business.

Now truth be told all of these listings are free and free is good except when it takes up your time. Time is valuable ? you can?t get it back so you have to decide if you want to pay someone to set up over 40 local listings including Bing Business, Yahoo Local and Google+ or do you want to attempt it yourself to save a little money.

One of my early mentors told me to ?Outsource the little stuff and create the big stuff?.

So I?m looking to target small to medium sized businesses for several reasons. Most of the businesses I will target will be familiar with internet and social media marketing, but they may not know how to correctly implement their campaign and so they would welcome our help. The other is not familiar with internet marketing and or doesn?t believe it works. Maybe they were burnt by someone in the past promising almost anything to get the business and then you never saw them again.

Well my thoughts are of the old school where you do unto others ? you know what I mean. I want your business now and I want your business next month and next year.

So if this is a business that I?m interested in pursuing as a client then I have to begin my 30 point strategy session and business review and this is where the fun begins?..

I would start with their domain name (spelled out) www.dcsprovidence.com because that will bring up the businesses digital footprint ? pretty much everything a business has set up on the internet and if done correctly they should own the first 2 or 3 pages of Google.

I say Google but let?s not leave out Bing and Yahoo search because they will tell us a slightly different story but the finale will be the same. We just want to be sure to accurately record the information we collect so that we can use it as proof in our pitch if needed.

Dot Con Secrets can help you tie all this together while helping you increase your rankings and attracting more customers.

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We can help you create a mobile responsive website or maybe you prefer a mobile app instead. We will work hand and hand in creating a mailing list helping you stay engaged with your customers and increase your organic rankings.

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Now you can market to your customers directly ? How Powerful is that!!!